25 Pearls of Wisdom from 25 Years (Part 1)

It has been a pleasure to be part of so many nonprofit success stories over our 25 years in business. We are grateful. As a celebration of our anniversary, we thought it would be fitting to share some of the wisdom we’ve gleaned over the years. These 25 “pearls” are designed to give you, our valued clients, something new: a curated collection of some of our best insights, organized into a road map for greater success.

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Articulating your nonprofit’s primary audience may be harder – and more important – than you think.

As part of any strategic planning session, I will ask a nonprofit’s leaders, “Who is your nonprofit’s primary audience?” There is often a palpable pause. I can almost read their minds: “Of course we know the answer! Surely it is obvious?” Then they realize they don’t have an answer on the tip of their tongue. Sometimes they’ll begin listing audiences and then have difficulty narrowing it down. Or, just as common, they will describe their primary audience and then realize that they are describing their funders and not the people they serve.

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Vicki Burkhart
These Six Steps Help Keep Nonprofit Boards Accountable

Accountability is central to nonprofit board service. After all, boards are accountable to the organization’s constituencies; boards are accountable for complying with governmental regulations; and boards are responsible for holding the CEO/executive director accountable. But beyond that, your board also has a primary responsibility for holding itself accountable.

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Vicki Burkhart
Do you know who your nonprofit’s next Executive Director will be?

Recently, during a client’s 3-year strategic planning process, their Executive Director revealed her goal was to step down at the end of year two. This was a bit of a surprise and a shock to the board, but fortunately two years of notice enabled us to help them plan for a successful recruitment process and transition. Unfortunately, a two-year cushion is a luxury most nonprofits won’t have when an Executive Director or President steps down. A change of career priorities, a sudden illness in the family … there are countless reasons a leader may need or want to move on. Are you prepared for that day? You can be with a succession plan for your nonprofit’s Executive Director/top leadership role.

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Vicki Burkhart
Build your nonprofit’s capacity with affordable expertise and infrastructure

This fall, I had the pleasure of sitting down with Stephen Garten, founder and CEO of Charity Charge and producer/host of the Charity Charge podcast. Through our own experiences as entrepreneurs, Stephen and I have faced many of the same challenges as the nonprofits we serve – how to shift from “survival mode” to “growth mode.” We share takeaways from our own experiences and dive into the staffing solution The More Than Giving Company offers to help nonprofits access expertise and add infrastructure in an affordable way.

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Vicki Burkhart
How two nonprofits achieved award-winning success with fractional staff support

An award, particularly a prestigious one, can raise an organization’s profile, drive additional fundraising, and lift the morale of volunteers and staff. Unfortunately, many smaller, volunteer-driven nonprofits hesitate to even throw their hat in the ring. Many are doing wonderful work but are unaware of award opportunities or too busy to apply. Others may need help to build a new initiative into an award-winning effort. Fractional staff can help nonprofits achieve award-worthy successes and they can support or even manage the award application process.

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Vicki Burkhart
Combat the Nonprofit Workforce Shortage with a new Staffing Strategy

You may have seen headlines about an alarming nonprofit staffing shortage propelled by the pandemic. I believe a significant contributing factor to this crisis is that the traditional models for staffing nonprofits have always been inadequate. It was easier for this current crisis to take hold because our sector was already struggling with staffing. The good news is that there is an innovative staffing strategy available that can help nonprofits meet current service demands and grow, even now.

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Vicki Burkhart
Nonprofits: Get your new volunteer board members off to a strong start!

You created a robust pipeline, leveraged professional relationships, and finally landed your dream board member(s). Now what? These dedicated volunteers have committed to give freely of their time and talent. They really want to do a good job. However, without the right planning and support, they may never become fully engaged, deliver maximum impact, or stay with you long term. These are my best tips to help your newest board member feel supported and inspired – and to keep your talent pipeline full.

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Use Technology to Make Your Nonprofit Stronger

Efficiency is a must for volunteer-driven nonprofits. You want to ensure every penny and every volunteer hour is well spent in service of your mission. Yet when I begin a new assignment as a Nonprofit Virtual Assistant (NPVA), I often find my clients aren’t using the many technologies designed to enhance efficiency. It’s understandable: unfortunately, the very people who could benefit the most from these tools are so busy and bogged down that they feel they can’t research technologies, roll them out effectively, or learn to use all their capabilities. Others don’t explore their options because they assume they will be too expensive, but these systems may be more affordable than you think.

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Lead your nonprofit to greater financial security with a contingency fund

Nonprofit Boards of Directors have fiduciary responsibility for their respective nonprofit organizations, but what does it look like to fulfill this commitment at the highest possible level? It means more than compiling a budget or signing off on taxes; it means integrating sound financial thinking into every aspect of board governance to ensure the financial health of your organization long-term. One critical aspect of this responsibility is the mitigation of risks. In this post I’ll share how you can mitigate financial threats to your nonprofit by establishing, growing, and managing an adequate contingency fund (aka cash reserve).

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Vicki Burkhart
Is Your Nonprofit Healthy? Are You Sure?

According to the National Center on Charitable Statistics, approximately 30% of nonprofits fail to exist after ten years. In other words, almost a third of nonprofits aren’t healthy and will never manage to reach a sustainable level.

So, how do you, as a nonprofit board member, know if your organization is one of the healthy ones?

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Vicki Burkhart
Ending “Administrative Madness” with Nonprofit Virtual Assistants

This summer, I was delighted to be featured in Episode 26 of groupfinity, the excellent podcast for nonprofit leaders hosted by Anthony Wilson. I’m sharing some highlights below. If you have curiosity about how our Nonprofit Virtual Assistants (NPVAs) are trained, what they can do to help your organization, or how much the service costs, this is the blog post for you! Or grab yourself a coffee and listen to the whole 20-minute podcast here.

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Vicki Burkhart
Five Ways This Nonprofit Found New Momentum

Energy, synergy, momentum – these are the goals of every team and organization. As a nonprofit with passion for your mission, getting into this zone is even sweeter because it enables you to expand your impact. Today I’m revealing five things my client, Change is Simple, embraced to accelerate their success. Co-founder Lauren Belmonte shares, “We have so much more productive traction now, and we’re excited to see what’s next!”

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Vicki Burkhart